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What is long-tail SEO?

When you’re optimising your site for SEO, you will primarily focus on your main calling points. For example, if you sell shoes, you should make it your goal to rank high on Google for the search term ‘shoes’.

Common SEO Mistakes That Even Some Experts Still Make

SEO, also known as search engine optimisation, is a great way of organically boosting your website traffic. Increased traffic will allow you to convert more people, ultimately boosting your brand recognition and your revenue.